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WKJV Radio is a ministry of International Baptist Outreach Missions, Inc., a not-for-profit mission board with an emphasis on starting and strengthening churches in the U.S. and world-wide assisting national pastors. Known as the "King's Radio", WKJV is a listener-supported station, broadcasting classic southern gospel music and some of America's finest preaching, 24 hours daily. Its format is a blend of Southern Gospel, church choirs, camp meeting selections, hymns, bluegrass, and Gospel oldies, with both local and national artists, and preaching from some of the greatest men of God (i.e. Maze Jackson, Dr. J. Harold Smith, Ralph Sexton, and Harold Sightler) and local preachers.

"Pure Gospel" is not just words on the WKJV format but is the theme of all songs and programming. Western North Carolina has been a leader and preserver of the old time worship and this radio station is proud to carry on that tradition. WKJV is holding the line for truth and power in its efforts to propagate the Word of God in the A.V. 1611 King James Bible. There is a swift movement away from the Bible and sound doctrine in this new millennium. It is very important for the church to have strong holds and watch towers as Israel did in the times of the Old Testament. As one rides through the olive gardens and grape vineyards there are the remains of rock watch towers still visible in modern day Israel. WKJV is a watch tower in the midst of this generation whose ways are not God's ways and whose thoughts are not God's thoughts. The messages, songs, news and information sent out from The King's Radio is to edify, encourage, inform and to warn our listeners of impending danger as the world attempts to overwhelm the Christian with their humanistic reasoning.

It is totally impossible for a Christian radio station to operate comfortably without the sounds of good Gospel music. At WKJV each CD, cassette tape, or record is thoroughly listened to, sometimes as many as three times to ensure its acceptance into our library of music. This is to be sure it is 1) Biblical, 2) uplifts God, and 3) simply "Pure Gospel." In other words, we want 100% of our music to be uplifting to our listening audience. In Western North Carolina there are many kinds of Gospel music people enjoy, and in return, WKJV successfully provides the largest variety of Gospel that could ever be known. WKJV is the Asheville representative for Gospel music with a vast music library that contains well over 7000 songs.

WKJV operates 25,000 watts, with a potential listening audience of 750,000, serving Buncombe, Madison, McDowell, Mitchell, Haywood, Henderson, Yancey, and Transylvania Counties.

WKJV is the only Christian Radio station broadcasting live from studios in Asheville, NC, therefore we are a local grassroots broadcaster appealing to hometown folks, yet having a very professional sound.

WKJV's format of Gospel Classic music and Christian programming is second to none and received with overwhelming response to the listeners of our coverage area.

WKJV is listener supported with more than 100 churches involved in the financial support of the station. Our supporters are very loyal in supporting the businesses who sponsor programming.